Privacy policy

PRIVACY NOTICE — Our Phoenix Rise

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1. INTRODUCTION & SCOPE

Go Hard Gaming Discord LLC (doing business as Our Phoenix Rise, "we", "us") operates the online store at https://www.ourphoenixrise.com. This Privacy Notice explains how we collect, use, disclose, and protect personal information from visitors and customers of our storefront on Shopify. By using our store, you agree to the practices described here. We update this notice from time to time; the effective date below indicates when it was last revised.

2. PERSONAL INFORMATION WE COLLECT

We collect the following categories of personal information, depending on how you interact with us:

  • Identifiers (name, email, phone, address)

  • Order & transaction history

  • Payment information (tokenized via processor)

  • Shipping & delivery details

  • Device & connection (IP, browser, OS)

  • Browsing & usage activity

  • Marketing & communication preferences

We collect this information directly from you, automatically from your device when you visit our store, and from the platforms and service providers that help us operate.

3. SOURCES OF PERSONAL INFORMATION

We obtain personal information from: (a) you, when you create an account, place an order, sign up for marketing, contact support, or submit reviews; (b) automatically, through cookies, pixels, SDKs, and server logs as you use https://www.ourphoenixrise.com; (c) Shopify, which provides order, identity, and payment data necessary to fulfill purchases; and (d) service providers such as payment processors, shipping carriers, marketing platforms, and analytics vendors.

4. HOW WE USE PERSONAL INFORMATION

We use personal information to: (i) process and fulfill your orders and returns; (ii) provide customer service and respond to inquiries; (iii) operate, secure, and improve our store; (iv) prevent fraud, abuse, and unauthorized transactions; (v) personalize your shopping experience; (vi) send transactional and, where permitted, marketing communications; (vii) comply with legal obligations including tax, accounting, and recordkeeping; and (viii) exercise or defend legal claims.

5. SHOPIFY-SPECIFIC DISCLOSURES

Our storefront is hosted on Shopify Inc. ("Shopify"). When you place an order, Shopify processes information such as your name, billing and shipping address, email, phone number, payment details, IP address, and browser session data on our behalf in order to operate the store. Shopify acts as our service provider/processor for this activity. Shopify also offers built-in analytics (Shopify Analytics) that report on traffic and sales; we receive aggregated reports and limited identifiers. Payments made through Shopify Payments are processed by Shopify and its sub-processors; we do not store full payment card numbers. For more information on Shopify's practices, see Shopify's published privacy policy.

6. SERVICE PROVIDERS, PROCESSORS & VENDORS

We share personal information with service providers that perform business functions on our behalf, including:

  • Payment processors: Shopify Payments, PayPal

  • Fulfillment and shipping vendors: USPS, UPS

  • Print-on-demand / dropshipping partners: Printful, Printify, Anywhere Pod

  • Analytics: Shopify Analytics, Google Analytics 4

  • Advertising / marketing pixels: None configured

  • Email/SMS marketing: Yes (email) / No SMS

These vendors are contractually limited to using personal information only for the services they perform for us.

7. COOKIES, ANALYTICS & ADVERTISING TECHNOLOGIES

We and our service providers use cookies, pixels, SDKs, and similar technologies to operate the store, remember your cart and preferences, measure traffic and conversion, and — where you have not opted out — to support advertising. Analytics tools currently in use: Shopify Analytics, Google Analytics 4. Advertising pixels in use: none configured. You can control cookies through your browser and, where applicable, through our consent banner or the opt-out controls below.

8. SALE, SHARING & TARGETED ADVERTISING

We do not sell personal information for money. We currently limit advertising to contextual placements and do not engage in cross-context behavioral or targeted advertising. If our practices change, we will update this notice and provide a clear opt-out.

9. SENSITIVE PERSONAL INFORMATION

We do not knowingly collect sensitive personal information (as defined by the CPRA and similar laws) beyond information necessary to process payments through our payment processors. If our practices change, we will update this notice.

10. YOUR PRIVACY RIGHTS (ALL ELIGIBLE RESIDENTS)

Depending on where you live, you may have the right to:

  • Know what personal information we have collected about you and obtain a copy.

  • Correct inaccurate personal information.

  • Delete personal information, subject to legal exceptions.

  • Opt out of the sale or sharing of personal information and of targeted advertising.

  • Limit the use of sensitive personal information.

  • Not receive retaliation for exercising your rights.

  • Appeal a denial of your request.

To exercise these rights, see "How to Submit a Request" below.

11. CALIFORNIA RESIDENTS — CCPA / CPRA DISCLOSURES

If you are a California resident, the California Consumer Privacy Act, as amended by the CPRA, gives you the rights summarized above. You may also designate an authorized agent to submit requests on your behalf. We will verify your identity using information already in our records before responding to access or deletion requests. We do not discriminate against consumers who exercise their CCPA rights.

Categories of personal information collected, business purposes for collection, and categories of recipients are described above in Sections 2, 4, and 6. We retain personal information as described in Section 15. We do not currently sell personal information, and do not share personal information for cross-context behavioral advertising. To opt out, use the "Do Not Sell or Share My Personal Information" link on our website or submit a request as described below. We honor the Global Privacy Control (GPC) signal from supporting browsers as a valid opt-out of sale/sharing.

12. COLORADO RESIDENTS — CPA DISCLOSURES

If you are a Colorado resident, the Colorado Privacy Act gives you the rights of access, correction, deletion, portability, opt-out of targeted advertising and sale, and appeal of a denial. To exercise your rights, use the methods under "How to Submit a Request" below. Colorado consumers may also use a Universal Opt-Out Mechanism (UOOM). As required by the Colorado Department of Law, we accept the Global Privacy Control (GPC) signal as a valid UOOM and will treat browsers transmitting GPC as having opted out of sale and targeted advertising for that browser/device.

13. CONNECTICUT RESIDENTS — CTDPA DISCLOSURES

If you are a Connecticut resident, the Connecticut Data Privacy Act (CTDPA) gives you rights of access, correction, deletion, portability, and opt-out of targeted advertising, sale, and certain profiling. We will respond to verified requests within 45 days, with a 45-day extension where reasonably necessary. You may appeal a denial; instructions are included in our response and below. We honor browser opt-out preference signals, including the Global Privacy Control (GPC), as required by the CTDPA.

14. UNIVERSAL OPT-OUT & GLOBAL PRIVACY CONTROL

We honor the Global Privacy Control (GPC) signal. When our website detects GPC from your browser, we treat it as a valid request to opt out of the sale and sharing of personal information and of cross-context behavioral / targeted advertising for that browser. Our site automatically detects GPC and propagates the opt-out to our analytics and advertising integrations before any tracking is initiated.

15. CHILDREN & MINORS

Our store is intended for adults. We do not knowingly collect personal information from children under 16. If you believe a minor has provided us personal information, contact support@ourphoenixrise.com and we will delete it.

16. DATA RETENTION & SECURITY

We retain personal information for as long as your account is active or as needed to provide services, fulfill orders, comply with legal obligations, resolve disputes, and enforce our agreements. We use administrative, technical, and physical safeguards designed to protect personal information, including TLS for data in transit, restricted access controls, and vendor due diligence. No system is perfectly secure; if we learn of a security incident affecting your information, we will notify you and regulators as required by applicable law.

17. HOW TO SUBMIT A REQUEST (DSR INTAKE)

You can submit a request by emailing helpcenter@ourphoenixrise.com. Include enough information for us to verify your identity (such as the email used on your orders) and the specific right you wish to exercise.

We will acknowledge your request and respond within 45 days of receipt, with one extension where reasonably necessary and permitted by law. If we deny your request, you may appeal by replying to our decision email within 30 days. We will respond to appeals within 45 days.

For questions, contact us at helpcenter@ourphoenixrise.com (attn: Karen Brandmeyer).

18. EFFECTIVE DATE

This Privacy Notice is effective as of 2026-05-17. We will post the date of the most recent update at the top of this page when we revise it.